Companies understand that when they elevate their conversations to business value vs. features and functions, good things happen: discount levels decrease, sales cycles shorten, deal sizes grow, and they gain the lead over competitors who are often unable to quantify or prove ROI. But how do you scale that across every sales cycle, not just the most strategic deals? Value resources are limited, after all. And how do you ensure market, sales, and customer success all are able to have value-based conversations?
DecisionLink’s ValueCloud® empowers marketers, sellers, and customer success managers to automatically quantify and articulate business value at any stage of the customer journey to acquire, retain and grow customers for life.
ValueCloud®’s enterprise platform empowers companies to:
As the pioneer in Customer Value Management, DecisionLink has published the first-ever book on creating, building and scaling an enterprise-wide value management practice. Download our book, “Unleashing Customer Value: Your Guide to Agile Value Management,” along with our Value Management Self-Assessment tool to understand your current level of agility in your value management practices and uncover what areas to focus on next in order to achieve a world-class value management practice.
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