Whether you’re prospecting for new business opportunities or running existing sales processes, you are stronger and more credible if you have a solid understanding of your client’s industry. Industry knowledge is often the critical differentiator between you sounding like a salesperson or sounding like a ‘trusted’ advisor. This package offers over 50 industry primers across a diverse range of industries, including:
Each industry primer is under 1-hr long, and offers a concise, fun and engaging way to obtain industry credibility. They turn complex industries into easy-to-understand concepts. In under 1-hr, client-facing people are more confident, more credible and more conversational on industry related topics; they are more prepared for clients calls and meetings.
Exclusive Offer to Highspot Customers
This offer grants allows users to converse credibly with industry professionals. Fresh and regularly updated, the content seamlessly integrates into various learning pathways, benefiting roles like sales, customer success, and more.
Find out what it takes to get your content on the digital shelves.